Get to Know Our Content Team
This department produces impactful, engaging copy for client campaigns, meets messaging needs across the org, and owns the creative strategy and execution for all of Breaktime's properties.
Learn Learn more about the people who make up Breaktime’s marketing team below.
Chloe Chow - Senior Content Lead
My favorite way that we collaborate between the team as content writers is...
When we bounce ideas around in a brainstorm! It’s always great to see how a single idea can evolve when multiple perspectives are involved.
As a team, we like to keep our content fresh and engaging by...
Experimenting with how we're presenting it in our experiences. Messaging hierarchy is crucial when attention spans are short and there's only so much real estate on the page.
If the content team had a theme song, it would be...
"Unwritten” by Natasha Bedingfield.
Something no one else at Breaktime knows about me is...
I've been sky diving!
Madyn Godfrey - Content Producer
My favorite way that we collaborate between the team as content writers is...
Through our weekly content team connect since it’s a time to share ideas, wins of the week, content we have been working on, and even the odd life update. As a remote company, it’s a great way to feel connected to the rest of the copywriting team and always leaves me feeling more confident in the work I produce!
As a team, we like to keep our content fresh and engaging by...
Paying attention to current trends, not only in shopper marketing but in the media as a whole! Staying up to date with social media, marketing, and general pop culture trends helps keep us ahead of the curve on what consumers are looking for and keeps our content fresh.
If the content team had a theme song, it would be...
"9 to 5” by the queen, Dolly Parton!
Something no one else at Breaktime knows about me is...
I'm a huge horror movie fan! Whether it's old Hitchcock movies, campy 80s slashers, or newer picks like anything by Ari Aster, I’ll watch it all.
Jordyn Cummings - Contractor, Content Production
My favorite way that we collaborate between the team as content writers is...
Our brainstorming sessions! The occasions when we do get to hop on a call, we share and bounce ideas between the three of us, and it often lends us to newer, better, more innovative ideas. Working on content alone can sometimes lead to redundancy in our voice and ideas, so the moments we get to collaborate in creative sessions reignite that inspiration.
As a team, we like to keep our content fresh and engaging by...
Keeping our eyes out for exciting marketing campaigns and ad copy we spot in the wild. We've also made it a habit to look into websites and advertisements of brands we personally use and enjoy getting a sense of what other creative teams are putting out for inspiration.
If the content team had a theme song, it would be...
"You Know How We Do It" by Ice Cube or "Run the World (Girls)" by Beyoncé.
Something no one else at Breaktime knows about me is...
I love a good game of darts
Want to learn more about the rest of the team at Breaktime Media? Read more employee spotlights here!